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Tefillin
A Daily Recharge
Morning Meditiation to Align Heart Soul & Mind
Tefillin
A Daily Recharge
Morning meditation to align heart & mind
Project Initiated 1967 | 5727
What: Every Jewish male should put on tefillin that are kosher, every day. Tefillin should be regularly checked to ensure kosher status.
Who: This mitzvah is primarily for men. Women can fulfill the mitzvah by donating tefillin or encouraging the men in their lives to don tefillin.
Effect: Powerful mind-heart meditation. One time of wearing tefillin forever changes you.

mezuzah
Let’s Hang
Protection & blessing on every doorway
mezuzah
Let’s Hang
Protection & blessing on every doorway
Project Initiated 1973 | 5734
What: Every Jewish home and business should have a kosher Mezuzah on every door. Mezuzot should be checked regularly to ensure that they are kosher.
Who: Jewish men, women, and children.
Effect: Like installing a spiritual security system, a mezuzah protects the home and all those who live inside wherever they may go.

shabbat candles
Light It Up
Little Candles Big light
shabbat candles
Light It Up
Little Candles Big light
Project Initiated 1974 | 5734
What: Every Jewish woman and girl from age three should light Shabbat candles every Friday before sundown.
Who: All Jewish women and girls starting from when one can recite the blessing.
Effect: Lighting up the world one candle, one home, one evening at a time.

kosher
Soul Food
Eat for Body and Soul
kosher
Soul Food
Eat for Body and Soul
Project Initiated 1975 | 5735
What: Encourage every Jewish person to keep kosher and a kosher home.
Who: Jewish families and all those cooking and eating in their homes.
Effect: Nourish your body, fuel your soul. Kosher food purifies and keeps both our bodies and souls healthy and thriving.

tzedakah
Invest & Invest More
Give more Charity. Highest ROI Guaranteed.
tzedakah
Invest & Invest More
Give more Charity. Highest ROI Guaranteed.
Project Initiated 1973 | 5734
What: To give charity and often. All day, every day, whenever you can with a special mention of charity before Shabbat candle lighting.
Who: Every jewish person. Children are encouraged to have a charity box of their own and be responsible for distributing the charity.
Effect: Incredible ROI. Receive exponential blessing, spiritual and physical from every act of kindess.

holy books
Fill your Shelves
Holy Books bring Holy vibes
holy books
Fill your Shelves
Holy Books bring Holy vibes
Project Initiated 1974 | 5734
What: Every city should have an extensive Jewish lending library. Every home and member of the family should have basic Jewish books and then continue to buy new Jewish books often.
Who: Youngest child to the oldest adult. All with their own personal libraries. Every city and community. Just buy all the books.
Effect: A really beautiful home. Also, having holy books will cause the reading of holy books.

jewish education
Plant your Roots
Every Jewish Child desrves to know their Heritage
jewish education
Plant your Roots
Every child deserves to know their heritage
Project Initiated 1976 | 5736
What: Encourage Jewish children and children at heart to get a Jewish education. Enroll children in Jewish camps and schools. To continue to pursue higher education in Torah. To teach whatever you know in Torah to others.
Who: The youngest child until every adult. There’s always more to learn.
Effect: Early, real education lays the foundation for a child’s future success.

mikvah
Dive In
You’ve never been to Mikvah before? You got to try it!
mikvah
Dive In
Never been to Mikvah before? Try it!
Project Initiated 1975 | 5735
What: Every Jewish family be encouraged to keep the laws of Taharat Mishpacha and Mikva.
Who: Women thinking about getting married and those married for quite a while have the opportunity to visit the mikvah.
Effect: Immersion in the mikvah offers the gift of purity, honors the ebb and flow of marriage, and uplifts the entire household’s energy.

ahavat yisroel
Giving = Living
An hour, a dollar, a helping hand. Every little bit is powerful!
ahavat yisroel
Giving = Living
Every little bit matters
Project Initiated 1976 | 5736
What: Consciously notice the people around you and help in whatever way is needed.
Who: All The People- Spread the love like you’d like to be loved.
Effect: Giving. Thinking outside of your own needs. There really is nothing that can instantly upgrade your life more than that.

torah
Learn Torah
It’ll keep your screen time down
torah
Learn Torah
It’ll keep your screen time down
Project Initiated 1973 | 5734
What: Set aside a designated time for Torah study every day.
Who: Doctors, SAHM, lawyers, rabbis, students, electricians, musicians, and soldiers- this is for everybody. Every Jewish man, woman, and child should carve out time for Torah study.
Effect: Learning makes you wise and connects you with G-d. All around winning.

Seven values
Culture of Giving
The ARK project to light up our world
Seven values
Culture of Giving
The ARK project to light up our world
Project Initiated 1976 | 5736
What: Encourage all the inhabitants of the world to accept the commandments given by G-d to Noach’s descendants.
Who: All of Humanity. Globally. Big and Small. Think Big.
Effect: A safer, better, happier, kinder, more peaceful world.










